NON-VERBAL COMMUNICATION AND NIGERIAN MASS MEDIA: ISSUES AND PROBLEMS

Abstract

Abstract

The impact of non-verbal communication in Mass Communication has, in recent years, become undoubtedly colossal. The impact has become so enormous that it (non-verbal communication) is fastly and dangerously too, competing almost shoulder to shoulder with the verbal aspects of communication. The main focus of this paper, therefore, is to take a scholarly x-ray of non-verbal communication; delve into the issues and problems associated with the use of non-verbal communication in the Nigerian media; make genuine efforts at suggesting ways of not only solving the problems inherent in the use of non-verbal communication in the Nigerian media but also very importantly proffer ways of solidifying and concretizing the use of non-verbal communication.